Andrew Knighton Dec 27, 2016
Succeeding as an independent author, or as a creative of any sort, isn’t just about selling books. It’s about selling yourself.
This doesn’t mean that you’re indulging in some sort of slave contract. It means convincing people to take an interest in you, to follow what you do, and to keep buying the things that you’re selling.
To do that, you need a strong author brand.